BRMB'S WEBSITE PRIVACY POLICY

This statement discloses the privacy practices and policies for Backroad Mapbooks’ (BRMB’s) website. If you have any questions about these practices and policies, please contact us at:

BRMB- Backroad Mapbooks

Unit 106- 1500 Hartley Ave

Coquitlam, BC, Canada V3K7A1

Tel: 604-521-6277

Email: info@backroadmapbooks.com

BRMB respects your personal privacy and takes the security of your personal information very seriously. If we ask you to provide any personal information, we will inform you of the reason for needing it. Your personal information is not sold to any third parties.

INFORMATION COLLECTION, USE AND DISCLOSURE

Information gathered on backroadmapbooks.com falls under the following categories:

  • Aggregate Site Use Information

  • Cookies and Other Technologies

  • Social Networking

  • Third party Analytics or Ad Serving Services

  • Online Order Information and Security

  • Subscriptions, Online Gear Swap, and Events List Information

AGGREGATE SITE USE INFORMATION

We record information about the pages viewed by all of our website visitors. This data includes internet protocol (IP) address, browser type, internet service provider (ISP), referring/exit pages, platform type, date/time stamp, connection speed, read time, display time, and click numbers.

We use this data, in aggregate form, to help us improve the online experience for all visitors to the BRMB website.

On occasion, we may provide parts of this aggregate information to vendors, consultants, potential advertisers or news agencies. This data is generally used to gauge the amount of interest in our website and/or to plan improvements to the website.

COOKIES AND OTHER TECHNOLOGIES

A cookie is a small text file stored on a user’s hard drive. Cookies are required to shop on our site. We also use cookies to assist with anonymous site traffic analysis, which includes tracking the time/date of visits, pages viewed, and referring URLs.

At times we use cookies for marketing purposes so that third-party vendors, including Google and Facebook, are able to show our ads. You can opt out of the third parties’ use of cookies by visiting their advertising preferences settings.

We may also use web beacons or pixel tags to collect tracking information regarding our website visitor demographics, traffic patterns and purchases. None of this tracking information can be connected to the identities or other personal information of individual users. For our own research purposes we may link tracking information with personal information if it is voluntarily provided to us. Once such a link is made, all of the linked information is treated as personal information and will be used and disclosed only in accordance with this Privacy Policy.

SOCIAL NETWORKING

When you use certain aspects of BRMB’s website or other services, or you post information to other social networking sites (for example posting a link to BRMB’s Facebook or Twitter, “liking” a product through your Facebook account or “pinning” a product to your Pinterest account), the personal information that you share through these third-party sites can be read, collected, used and disclosed by other persons. Any information shared through these third-party social networking sites is outside of BRMB’s control and is not governed by this privacy policy.

THIRD PARTY ANALYTICS OR AD SERVING SERVICES

BRMB may use certain third-party analytics and/or ad serving services. The providers of these services may independently collect, use, and disclose your IP address along with information about your visits to this and other websites that they service according to their own privacy policies (and not this privacy policy). These services may use their own cookies and other data collection technologies. They may use this information as permitted in their individual privacy policies, including for improving their own websites.

BRMB may also use targeted advertising service providers to tailor BRMB advertisements to the correct demographic. These advertisements may appear on BRMB’s website or social media sites, or on third party sites. If you have chosen to receive email news or offers, BRMB may use your email address for targeted advertising. You may opt out of these targeted ad programs by unsubscribing from BRMB’s email newsletters within your BRMB account subscription hub.

ONLINE ORDER INFORMATION AND SECURITY

If you make an order online, we only require the information needed to complete your processing and billing. We also share our users’ personal information with outside shipping companies and credit card processing companies in order to bill and ship your order, but we limit this only to the information necessary for these purposes. We may also use this information to contact you regarding your order.

OUR SITE SECURITY

We use the necessary security safeguards to protect your personal information against loss, theft, and unauthorized access. Any personal information you provide to BRMB in connection with a product order is exchanged on a secure server. We use one of the most advanced security systems available, the Secure Sockets Layer (SSL) protocol, to encrypt, or encode, information you send to us with your order. The encryption process scrambles your information, such as your credit card number and billing and shipping address, before it is sent from your computer. We only decode this information once it is safely within our possession, and we make all the necessary efforts to ensure its security in our own systems.

WARNING:

E-mail is not a secure means to send personal information, as it is not encrypted. We strongly encourage you to use our secure ordering process when ordering online.

EMAIL SUBSCRIPTION

BRMB newsletters are sent only to users who choose to subscribe to this service. Our subscriber database is never sold, rented or loaned to any third parties. Subscribers wishing to update their contact information or unsubscribe from our newsletter can use their online accounts or click on "unsubscribe" in any email they have recieved from us.

From time to time, BRMB may send you updates and notices related to products you have purchased.

We collect aggregate information regarding open rates, page views, and generated sales from our HTML email newsletters. Aggregate information does not include anything that would identify you personally.

PURPOSES

In addition to the above purposes, BRMB collects individual’s personal information for the following reasons:

  • To provide retail services and process member purchases

  • To better understand the product and service needs of our customers

  • To create and manage products and services that meet the needs of our customers

  • To contact individuals directly for products and services that may be of interest to them

  • To meet regulatory requirements

  • To ensure a high standard of service for all of our customers

LINKS

This web site contains links to other sites and advertisements. This privacy statement only applies to information collected by our web site. We are not responsible for the privacy practices and policies of third parties.

ACCURACY OF INFORMATION

We strive to ensure that any personal information we have on record is accurate, complete and up-to-date. We do not routinely update personal information unless it is necessary. However, if our records regarding your personal information are inaccurate or incomplete, we will amend that information at your request.

 

ACCESS TO INFORMATION

At your request, we will provide you with a statement explaining the personal information we hold, and how that information has been used or disclosed by us.

This page will be updated if information regarding your personal data changes.

IOS APP LOCATION-BASED SERVICES

To provide location-based services through mobile devices, BRMB may collect, use, and share precise location data, including the real-time geographic location of your mobile device. This location data is collected anonymously in a form that does not personally identify you and is used by BRMB to provide and improve location-based products.

Some location-based services offered by BRMB such as the “Store Locator” and location-based Push Notifications require your personal information to function properly.

IOS APP PUSH NOTIFICATIONS

Push Notifications are sent only to users who have chosen to receive such notifications. Mobile application users who do not want to receive Push Notifications may disable Push Notifications within the Apple iOS settings, or disable specific notification topics from within this mobile application in the Account > Push Notification section.

CHANGES TO THIS PRIVACY POLICY

BRMB may update this privacy policy in the future, in which case we will notify you of any changes by placing a prominent notice on our website. A history of those changes will be noted here as well.